Movable Ink is Powering the Next Generation of Customer Engagement
Your favorite brands already use Movable Ink. More than 600 of them trust us to bring Programmatic CRM to life.
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Ditch the Campaign Calendar
Programmatic advertising doesn’t decide weeks in advance which audience gets which ad. AI makes the decision at the moment of engagement, evaluating the customer, the available creative, and the desired outcome.
Apply that same approach to owned channels, replacing arbitrary rules-based decisioning with AI that dynamically selects the best content for each customer.
Live Pricing
Data Source: Your eCommerce Platform
Content: Live pricing and rewards updates
Personalized Headline + Property Recommendation
Data Source: Your CRM + Movable Ink
Content: Customer name and recommendations based on recent behavior
Personalized Property Image
Data Source: Your API + Movable Ink
Content: Product image pulled from your website
Assemble the Right Experience
In paid media, dynamic creative turns a single campaign into thousands of personalized ad experiences. Your owned channels shouldn’t be any different.
Automatically transform the data you already have into a unique composite image for each customer the moment they choose to engage—dynamically assembling and adapting each layer based on their context, behavior, and intent. One send. Infinite creative.
Let Agents Do the Work
Programmatic CRM puts you in control—without having to manage every step yourself.
AI agents turn your intent into action, automating workflows and orchestrating tasks across data, content, campaigns, and performance, so you can focus on the strategy, not the execution.
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Turn Performance Into Insight
Go beyond campaign-level metrics.
Programmatic CRM connects content to performance, revealing which creatives work, for whom, and why. See exactly how each experience drives opens, clicks, conversions, revenue, and retention, then turn those first-party insights into smarter content strategies across every channel.
"Gone are the stale segments. Gone are the marketer preferences where we're making assumptions. And we're truly living in a personalized world now where every customer is getting what they want.”
"We set out to work smarter and faster, to drive significant commercial growth and meaningful customer engagement, and create a better customer experience by delivering the right content to the right customers at the right time. Enter Movable Ink Da Vinci—a solution that delivered operational and performance impacts in a matter of months instead of what could have taken years."
Learn more
"We’ve seen consistent double digit lift in our core KPIs. For example, we saw $14-15 M in annualized revenue lift last year.
We are [also] able to scale our personalization efforts in a way that just wasn’t possible before. We sent one campaign that had nearly had 1.1M unique content variations. That would have been unconceivable without [Movable Ink] Da Vinci."
Programmatic CRM Resources
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