[Register Today] Inside Programmatic CRM: A New Model for Customer Engagement

📅 September 23, 2026
11 a.m. ET | 8 a.m. PT | 3 p.m. GMT | 4 p.m. BST | 5 p.m. CEST

CRM can’t keep scaling one campaign at a time.

More journeys, segments, and content have made personalization increasingly difficult to manage. Programmatic CRM offers a different way forward.

Join Movable Ink’s Anjali Yakkundi, Merkle’s Jose Cebrian, and The Martech Weekly’s Juan Mendoza for a panel on how AI is changing customer engagement across email, mobile, and web.

You’ll learn:

  • Why campaign-based CRM is becoming harder to scale
  • What makes Programmatic CRM different
  • How AI can make content decisions across owned channels
  • How marketers can prepare for this next phase of CRM

Get a clearer look at where CRM is headed and what it means for your team.