Magenta Friday is a workshop tailor-made for marketers ready to crush their goals and create industry-leading marketing experiences. Seven marketing visionaries took to the (virtual) stage with sessions you don't want to miss.
The Future of Flagship Sales: How AI Will Shape Retail Marketing
Consumer behaviors are always in flux, but leveraging AI will help retail marketers stay in lockstep with every customer. From boosting productivity to enhancing campaign effectiveness, see why AI is the key to long-term success.
Boost Mobile Sales: 3 Expert Tactics for Converting Browsers into Buyers
Retailers see an annual loss of $260 billion due to nearly 70% of customers abandoning their purchases on mobile. Learn how to reverse this costly trend with three key mobile personalization tactics that boost your business's bottom line.
Featured Post
Beyond Generative AI: How to Choose a Strategic Solution
Generative AI is an invaluable tool, but it’s only scratching the surface of all that AI can accomplish. Get a quick rundown on different types of AI, and learn which AI solutions are the most effective for your brand’s specific needs.
Featured Post
Incorporating Mobile Into Your Cross-Channel Strategy
Mobile is crucial to a thriving cross-channel strategy. Hear from Iterable's Sr. Content Marketing Manager Brooke Grief on how her team supports cross-channel communication for their clients' powerful marketing messaging. ...
Mobile Marketing
Universal Data Activation: Unlock Your Data’s Full Potential
Universal Data Activation is here! Marketers are now empowered to harness data from any channel at any time, allowing them to create hyper-personalized content like never before. Read here for the full rundown on this launch.
Data & Technology
Why Are My Click-Through-Rates So Low? | 4 Ways to Increase CTR
Many brands are seeing their CTRs decrease, making it critical for marketers to act fast and boost their messaging prowess. Here are five clear-cut ways you can enhance your content to increase CTRs and engage your customers long-term.
Digital Marketing
How Movable Ink’s Mobile SDK Makes Marketers’ Lives Easier
When mobile is customers’ go-to device, delivering a hyper-personalized mobile experience is priority number one for marketers. Enter Movable Ink’s Mobile SDK, which powers 1:1 mobile experiences and deep insights for future improvements.
Mobile Marketing
How to Master Recession-Proof Strategies with Twilio Segment
Doing more with less is the name of the game for a recession-proof strategy. But how do marketers actually achieve that? By leaning on automated, data-driven methods: namely, the dynamic duo of Twilio Segment and Movable Ink.
Digital Marketing
AI Fact or Fiction? | 5 AI Myths Dispelled
As a marketer, it’s vital to know what’s true about AI and what’s just hype. In this blog, Erica Dingman will debunk the five most common myths about AI while offering key tactics that leverage the solution’s real strengths.
AI Personalization
What Is Generative AI?
To unleash the full potential of Generative AI, marketers need a deep understanding of the tool: including how to maximize its strengths and avoid its pitfalls. Read this guide to master Generative AI like never before.
AI Personalization
Summer 2023 Product Announcement: Empowering Marketers with AI & Automation
Hold on to your hats, marketers! For the Summer 2023 Product Announcement, marketers will gain powerful AI automation tools that use in-depth analytics to generate truly stand-out content, engaging customers like never before. ...
Movable Ink News
How Peacock Uses Movable Ink and Braze to Celebrate Customers’ Favorite Content
No email is quite as beloved as the year-in-review, and it’s already time for marketers to brainstorm their own campaign. Learn the tactics behind Peacock’s highly successful, personalized send built with the power of Movable Ink and Braze.
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.