Movable Ink for Email
Transform data into unique personalized content for each customer at the moment of engagement.
See it in Action
Say Goodbye to Traditional Email
Legacy processes and cumbersome manual work make email personalization a challenge and slow down time to market.
Movable Ink provides email marketers with a scalable approach to 1:1 personalization. Dynamic images are assembled via layers of data-activated content. The platform enables you to generate personalized creative automatically while streamlining production, increasing revenue, and creating long-lasting loyalty.
The Most Renowned Brands Use Movable Ink for Email
How it works
Connect Data
You have data on your customers, whether it’s contextual, behavioral, zero, or first-party. Movable Ink works to activate multiple data points connecting to your content and data sources to ensure you’re not missing any steps of each customer’s unique journey.
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Build Content & Add Logic
Odds are, you already have an idea of what you want customers to see and do from your email content. In the Movable Ink platform, build content blocks and add personalized logic to drive individualized content decisioning.
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Insert Creative Tag
Once content and personalization logic is set-up, the Movable Ink platform will produce a creative tag for you to place within the ESP of your choice.
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Infinite Content Variations
Sit back and watch the magic happen! With the creative tag in place, on-brand, data-activated content will be automatically generated for each individual upon engagement.
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Industry Solutions
Related Resources
The Start-to-Finish Guide to 1:1 Personalization
Download The Start-to-Finish Guide to 1:1 Personalization to understand how to create truly tailored brand experiences no matter where your marketing team is on their journey....
What is Data Driven Marketing?
Data-driven marketing is backed up by the numbers, and the time is now for marketers to implement it. Discover how your brand can optimize customer data to its fullest potential to generate the campaigns that engage your customers.
Amazon Music Uses Movable Ink for its Personalized Email Strategy
With Movable Ink’s help, Amazon Music significantly increased their speed to market with sophisticated, data-driven content. They now have custom treatments that save time even as millions of 1:1 creative variations are automatically built....
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Activate your data into personalized content in any customer engagement. Get a demo to see why the world’s most innovative brands rely on Movable Ink to drive customer engagement and accelerate their marketing performance.
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