The Kick-Start Guide to Mobile App Personalization
Mobile is crucial for every brand, but some marketers hesitate before taking the plunge into a new channel. But with the right personalization tools, brands can easily repurpose an existing digital strategy and create a tailored mobile app.
With more channels than ever, customers crave a consistent brand experience. Enter omni-channel marketing. In this first-class strategy, marketers can create seamless brand interactions that capture customer attention for the long haul.
Featured Post
How Personalized Mobile Marketing Creates Loyalists out of Fast Casual Restaurant Customers
Your fast casual restaurant customers expect convenience. And that convenience stems from personalized messaging on the device they use the most: their phone.
Featured Post
Think Summit 2022: Customer-Centric Strategies for a Mobile World
Mobile is the critical connector between brands and their ever-evolving customers. Hear the compelling strategies from this year’s Think Summit that transform brand communications into best-in-class mobile experiences with ease.
Mobile Marketing
Why Mobile Marketing is Critical to Every Brand's Omni-Channel Success
Mobile marketing is no longer a “nice to have” — it’s an expectation. When used in tandem with a strong marketing strategy, brands can harness mobile communications to accelerate valuable customer experiences. ...
Mobile Marketing
Dispelling Common Mobile Marketing Myths
As brands explore new channel options and inventive ways to build customer relationships, mobile marketing stands out as a prime opportunity in 2022. ...
Mobile Marketing
3 Ways Contextual Personalization Can Enhance Mobile Marketing
While brands are already competing for consumer attention this peak season, mobile expert Shannon Cooks shares how marketers can get savvy and lean on mobile marketing as a differentiator with contextual mobile personalization. ...
Mobile Marketing
How Personalization Supercharges Mobile Abandoned Cart Campaigns
At some point, everyone needs a little nudge to encourage them to complete an abandoned cart purchase. The shopper was acting with intent, clearly signaling that an item piqued their interest enough to add to their shopping cart...
Mobile Marketing
Top Takeaways From Movable Ink and Iterable's Leveling up Mobile Marketing Personalization With Zero and First-Party Data Webinar
In Movable Ink and Iterable's webinar discover the latest mobile trends, campaigns, and secrets for creating a strong channel foundation.
Mobile Marketing
5 Ways to Win This Holiday Season with Mobile App Marketing
The holidays are rapidly approaching, and incorporating mobile personalization that meets customers meaningfully on mobile will be crucial. Here are five quick ways to effectively reach customers on their phones this peak season.
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Mobile Marketing
Mobile Marketing in the Era of Privacy: 3 Ways iOS 15 Will Affect Push and In-app Messaging
On the blog, Shannon Cook shares how iOS 15 can help elevate your mobile communications, and ways brands can get ahead of the curve before Apple’s update is released...
Mobile Marketing
Three Mobile Campaigns that Quickly Grab Consumer Attention
Need to start making an impact with your push & in-app mobile campaigns? It can be a challenge when consumers receive more notifications than ever. On the blog, Shannon Cook offers up three attention-grabbing campaigns you can steal.
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.