Why Are My Click-Through-Rates So Low? | 4 Ways to Increase CTR
Many brands are seeing their CTRs decrease, making it critical for marketers to act fast and boost their messaging prowess. Here are five clear-cut ways you can enhance your content to increase CTRs and engage your customers long-term.
How to Master Recession-Proof Strategies with Twilio Segment
Doing more with less is the name of the game for a recession-proof strategy. But how do marketers actually achieve that? By leaning on automated, data-driven methods: namely, the dynamic duo of Twilio Segment and Movable Ink.
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How To Sleigh Your Peak Season Marketing
Peak season is already around the corner, and the stakes are high to drive engagement and revenue from customers this season. Learn the key strategies you need to use dynamic templates and automation to maximize this season’s performance.
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Inkredible Opportunities
To help facilitate more connections and make it easier for our friends and colleagues to find new opportunities, Movable Ink's Inkredible Opportunities highlights the latest job openings from our network of clients and partners each week.
Digital Marketing
How Peacock Uses Movable Ink and Braze to Celebrate Customers’ Favorite Content
No email is quite as beloved as the year-in-review, and it’s already time for marketers to brainstorm their own campaign. Learn the tactics behind Peacock’s highly successful, personalized send built with the power of Movable Ink and Braze.
Digital Marketing
Pink Goes with Everything: What Every Brand Can Learn From Barbie’s Marketing Strategy
The Barbie movie goes beyond an exceptional storyline; it proves the power of phenomenal marketing. But the truth is, you don’t need a multi-million dollar budget or a Greta Gerwig screenplay to leave your audience in awe...
Digital Marketing
How Realtor.com Uses Movable Ink to Deliver Your Dream Home
Realtor.com provides everything customers need in their home search. Discover how they use Movable Ink’s capabilities to activate their CRM data to create personalized, helpful experiences that lead customers to their dream home. ...
Digital Marketing
ESPN: Designing with Movable Ink in Mind
As the hub for sports and entertainment, ESPN needed data-driven, relevant marketing campaigns to keep customers close to the action. Discover how they seamlessly created personalized, engaging experiences to really score with customers.
Digital Marketing
How to Maximize Credit Card Loyalty
Summer is on its way, and financial services marketers have driving credit card use top of mind. Discover how you can use personalization to optimize the credit card customer experience and drive loyalty for years to come. ...
Digital Marketing
The 3 Keys Takeaways from Braze’s Global Customer Engagement Review
Boosting customer engagement is the bread and butter of marketing. In this breakdown of Braze’s latest customer engagement report, discover the current global customer trends along with action items your team can begin today. ...
Digital Marketing
Destination, Inspiration: Why Travel Brands Need an Inverted Marketing Funnel
Customers have the travel itch, but slow-going logistics can stand in the way of booking that dream vacation. To remedy that obstacle, travel marketers need to use an inverted funnel approach to ignite inspiration and action.
Digital Marketing
The Attention Recession: How Streaming Companies Build Retention Campaigns in Tight Media Market
The economy isn’t the only recession marketers need to combat. The attention recession is here, and streaming brands need to shift their communications to boost retention. Learn the key strategies to enhance your messaging and nab loyalty. ...
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.