Check out how the DNC used intelligent creative to double their online fundraising donations and personalize at scale by sending a series of 1:1 campaigns that are completely unlike what others in their space are doing.
Not to brag, but 2018 was a pretty monumental year here at Movable Ink. Continue reading
Valentine’s Day – a huge day for many marketers – is upon us and we have every confidence that you will make the most of it. Unfortunately, so will everyone else. If you want to stand out, why not create some content based on a (much) lesser-known holiday? You won’t break any hearts by giving it a shot. Here, for your consideration, are seven little-known, odd or downright baffling holidays that are celebrated later this month and throughout March. Continue reading
We work with brands that are consistently raising the bar when it comes to innovative and personalized emails. So, we knew that we had to come up with a list of a few of our favorite examples. Let’s take a look back at 10 of the most compelling client emails from 2018. Continue reading
ROI-conscious marketers, this one’s for you! Check out this recording from our recent webinar with Forrester Consulting. Continue reading
Here at Movable Ink, we invest in a world-class partnership program to help our clients make the most of their martech stacks and elevate their marketing experiences. And since customer loyalty remains one of the highest priorities for marketers, we’re proud to show off some work with our partners at CrowdTwist in this brand new case study. Continue reading
Here’s a roundup of our volunteering opportunities and charitable causes from 2018.
If you’ve been interrupted by fewer intrusive ads during your web browsing over the last 12 months or so, you probably have the Coalition for Better Ads to thank for improving your desktop and mobile-browsing experiences. Continue reading
The story of the Fyre Festival, which didn’t take place as scheduled in the spring of 2017, is so compelling that it’s the subject of Netflix and Hulu documentaries released within days of each other. It’s a mind-blowing tale of what can happen when the power of experience marketing is harnessed for nefarious purposes. It’s a story that should never be emulated. But it is also a story we can learn from. Continue reading
We’re proud to announce that the Movember Foundation won the Summit International Award for Marketing Effectiveness with their dynamic Mo reactivation journey.