Better Together: Movable Ink and Salesforce

Our newest integrations with Salesforce's Marketing, Data, and Commerce Clouds make it easier than ever to transform data into personalized content that drives revenue. Explore how to meet your audience's needs and interests while greatly reducing manual work.
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4 Ways to Perfect Your Welcome Series

Learn four simple, effective ways you can enhance your welcome series campaigns. From efficiency gains to data-driven tools, these techniques will help you make the most of every onboarding message and drive lasting loyalty.

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Title reading: 4 Ways to Perfect Your Welcome Series

A Match Made in the Clouds For Content Personalization Excellence

Introducing Movable Ink’s newest integrations with Salesforce Marketing, Data, and Commerce Clouds. With this integration, make the most of your marketing efforts by leveraging Salesforce data to generate 1:1 personalized experiences.

Title design reading: A Match Made in the Clouds For Content Personalization Excellence

Next-Gen Marketing: Building a Tech Stack for 2024 and Beyond

Tech stacks are the powerhouse of any engaging marketing experience, making its optimization critical to long-term success. Discover how to avoid common challenges and what components to look for when building your own tech stack.

Title reading, Next-Gen Marketing: Building a Tech Stack for 2024 and Beyond

No More Ghosting: Spells to Boost Engagement and Production Time

This Halloween, marketing magic is in the air! That’s why we’re sharing the top spellbinding Halloween campaigns that have caught our eye this season with brands such as Dominos, Yankee Candle, Wondery, Superdrug and more!...

Less Data Overload, More Strategy: How to Build Exceptional Experiences

More data, more problems? Data is an indispensable tool for marketers, but gathering more data points isn't the most effective strategy. Instead, marketers need to hone in on activating their data and using it to its fullest potential. ...
Title reading Less Data Overload, More Strategy: How to Build Exceptional Experiences

The Retail Loyalty Playbook

When customer acquisition has high risk and high cost, driving retention and engagement is a critical component of a marketing strategy. Discover how to foster brand advocacy using personalized loyalty tactics.
Blog title reading, The Retail Loyalty Playbook

The Original Year-in-Review: How Spotify Drives Massive Annual Success

Spotify Wrapped is the most anticipated year-in-review campaign out there. Discover how to apply its three most winning tactics to your own campaign to end off your marketing year with a bang.
Title reading, The Original Year-in-Review: How to Build a Spotify Wrapped Campaign

Best Practices for Data-Activated Personalization

Data-driven personalization is at the heart of engaging, revenue-boosting marketing. But to achieve that, you need to activate all of your data from every source at any time. Learn how you can activate all of the main types of data here.
Title reading: Best Practices for Data-Activated Personalization

Marketer-in-the-Loop: Maximizing Marketer and Machine’s Strengths

Want to leverage the partnership of marketer and machine? Discover how the two are at their best when they work together using a marketer-in-the-loop approach, based on the original human-in-the-loop model.
Title reading, Marketer-in-the-Loop: Maximizing Marketer and Machine's Strengths

Universal Data Activation: Power Up With Braze

Customer engagement is what Braze is all about, and with Universal Data Activation’s capabilities on hand, marketers can now harness Braze to its fullest potential. Learn how these tools work better together and power data-driven prowess.
Title design reading, Universal Data Activation: Power Up With Braze

Recapping Think Summit Europe 2023

Think Summit Europe was a smashing success. Discover all the highlights of the events in this blog, such as keynote and session recaps, and learn how you can stay on the pulse of all things Movable Ink.
Title reading: Think Summit Europe 2023 Recap

What Taylor Swift Era Are You? (Marketer's Version)

Marketers can learn a thing or two from the singer-turned-business woman Taylor Swift. Find out which Taylor Swift Era (Marketer’s Version) applies to you and discover the tactics you can apply to your own marketing campaigns.
Blog title reading, What Taylor Swift Era Are You? (Marketer's Version)

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