Marketers’ Comprehensive AI Glossary
AI is quickly becoming marketers’ number one tool, but not every solution is made equal. Get a firm grasp of AI terminology to help you discern which solutions deliver strong, innovative value, and which ones you can step away from.
6 New Year’s Resolutions from Email Marketers
A new year calls for fresh, strategic resolutions that help you reach your marketing goals for 2024. Get some tips and inspirations from the resolutions Movable Ink’s strategists are setting to hit the ground running this year.
Why Marketers Must Replace the Campaign Calendar
While the campaign calendar has helped marketers organize their strategies, it’s time to trade it in for something better: AI. Learn how to upgrade to AI-driven timing that allows you to send personalized messages at the most relevant time.
Build vs. Buy: The Personalization Predicament
Marketers need personalization, but many are unsure whether they should build or buy their digital marketing solution. In this blog, get the key insights to guide the consideration process.
The Top 10 Marketing Campaigns of 2023
With 2023 nearly at a close, it’s time to highlight the marketing campaigns that truly stood out from the crowd this year. From innovative omni-channel plays to campaigns with perfect pop culture flair, this round-up is sure to inspire.
The Retail Report: A Full Breakdown of 2023's Black Friday and Cyber Monday Results
Results from retail's biggest weekend are in! Explore this year's Black Friday and Cyber Monday trends, standout performances, and easy-to-implement strategies to keep sales climbing into the new year.
The Three Phases of AI-Powered Customer Engagement
AI is the way to engaging customers further, but integrating a new solution can be challenging for marketers. But by using this three-phased plan from MoEngage and Poshmark, marketers can soon implement AI efficiently and effectively.
Potential to Practice: Fusing Human Ingenuity and AI
AI has incredible potential, but its practical application often challenges marketers. Discover practical, rubber-hits-the-road tips for implementing AI and using the solution to its fullest potential.
The 2024 Marketing Predictions Guide
New year, new forecasts! This guide covers trends from every industry - martech, retail, media and technology, financial services, and travel - so that every marketer can hit the ground running in 2024.