Audience of One: The Marketer and the Machine

Achieve marketing greatness in 2024! Discover key AI-powered marketing trends in our newest Audience of One report. We surveyed hundreds of B2C marketers in the US and UK to give you valuable insights on how to boost customer engagement and drive your brand to new heights in the new year.

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Mobile Marketing

The Cross-Channel Marketing Starter Kit

For successful cross-channel marketing, you need to be data-driven. Discover the tools, tips, and techniques you need to power an engaging and seamless cross-channel strategy that will drive your customers to keep coming back for more.

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Blog title reading: The Cross-Channel Marketing Starter Kit
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Incorporating Mobile Into Your Cross-Channel Strategy

Mobile is crucial to a thriving cross-channel strategy. Hear from Iterable's Sr. Content Marketing Manager Brooke Grief on how her team supports cross-channel communication for their clients' powerful marketing messaging.

Blog title reading: Incorporating Mobile Into Your Cross-Channel Strategy
Featured Post

How Movable Ink’s Mobile SDK Makes Marketers’ Lives Easier

When mobile is customers’ go-to device, delivering a hyper-personalized mobile experience is priority number one for marketers. Enter Movable Ink’s Mobile SDK, which powers 1:1 mobile experiences and deep insights for future improvements.

Blog title design reading: How Movable Ink's Mobile SDK Makes Marketers' Lives Easier
Featured Post

Why Mobile Marketing is Critical to Every Brand's Omni-Channel Success

Mobile marketing is no longer a “nice to have” — it’s an expectation. When used in tandem with a strong marketing strategy, brands can harness mobile communications to accelerate valuable customer experiences. ...
Mobile Marketing

Dispelling Common Mobile Marketing Myths

As brands explore new channel options and inventive ways to build customer relationships, mobile marketing stands out as a prime opportunity in 2022. ...
Mobile Marketing

3 Ways Contextual Personalization Can Enhance Mobile Marketing

While brands are already competing for consumer attention this peak season, mobile expert Shannon Cooks shares how marketers can get savvy and lean on mobile marketing as a differentiator with contextual mobile personalization. ...
Mobile Marketing

How Personalization Supercharges Mobile Abandoned Cart Campaigns

At some point, everyone needs a little nudge to encourage them to complete an abandoned cart purchase. The shopper was acting with intent, clearly signaling that an item piqued their interest enough to add to their shopping cart...
How Personalization Supercharges Mobile Abandoned Cart Campaigns
Mobile Marketing

Top Takeaways From Movable Ink and Iterable's Leveling up Mobile Marketing Personalization With Zero and First-Party Data Webinar

In Movable Ink and Iterable's webinar discover the latest mobile trends, campaigns, and secrets for creating a strong channel foundation.
Mobile Marketing

5 Ways to Win This Holiday Season with Mobile App Marketing

The holidays are rapidly approaching, and incorporating mobile personalization that meets customers meaningfully on mobile will be crucial. Here are five quick ways to effectively reach customers on their phones this peak season.  ...
The holidays are rapidly approaching, and incorporating mobile personalization that meets customers meaningfully on mobile will be crucial. Here are five quick ways to effectively reach customers on their phones this peak season. 
Mobile Marketing

Mobile Marketing in the Era of Privacy: 3 Ways iOS 15 Will Affect Push and In-app Messaging

On the blog, Shannon Cook shares how iOS 15 can help elevate your mobile communications, and ways brands can get ahead of the curve before Apple’s update is released...
On the blog, Shannon Cook shares how iOS 15 can help elevate your mobile communications, and ways brands can get ahead of the curve before Apple’s update is released
Mobile Marketing

Three Mobile Campaigns that Quickly Grab Consumer Attention

Need to start making an impact with your push & in-app mobile campaigns? It can be a challenge when consumers receive more notifications than ever. On the blog, Shannon Cook offers up three attention-grabbing campaigns you can steal.
Need to start making an impact with your push & in-app mobile campaigns? It can be a challenge when consumers receive more notifications than ever. On the blog, Shannon Cook offers up three attention-grabbing campaigns you can steal.
Mobile Marketing

Personalizing Mobile Messages is the Key to Effective Customer Engagement

Takeaways from Braze’s 2021 Global Customer Engagement Review Customer engagement is on the minds of most marketers this year. After a year of upheaval, digital innovation, and necessary shopping adaptation by cooped up people around the wo...
Mobile Marketing

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