The Inkredible 5: Weight Watchers UK

How do you make sure each of your members feels special? Weight Watchers UK wanted a scalable way to make sure each new member felt connected and engaged. A limited-time offer was the way to go, but it needed feel exclusive and personal to each and every recipient. They knew that visuals and personalization would be the key to keeping these new members motivated while maintaining the feeling of 1-to-1 contact.[](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2018/06/26141317/9005673293166384-screencapture-mail-google-mail-u-0-2018-05-10-15_04_38.png)This season, 5 brands caught our attention for taking a visual-first approach with their customer experiences. We’re proud to work with these innovative brands and we can’t wait to see what they have in store for the rest of year. You can check out more examples of stunning visual experiences from the NBA, Philosophy, Strava, and ADT in [the latest edition of the Inkredible 5](https://go.movableink.com/Inkredible-5-Spring-Summer-2018.html).