Movable Ink’s 2018 Recap: Bringing Visual Experiences to 650+ Brands (And Counting!)

Kristen Dunleavy

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February 5, 2019

Not to brag, but 2018 was a pretty monumental year here at Movable Ink. We announced our [visual experience platform](https://movableink.com/blog/introducing-the-visual-experience-platform-for-email-web-and-display/) and additional capabilities across email, web, and display, _and_ we saw some of the most innovative enterprise brands embrace those visual experiences. We’re talking about brands like Under Armor, Kimpton, Nordstrom, United, Virgin Holidays and so many more.By the end of 2018 we had 625 clients, and just a month later we now serve 650+ of some of the world’s largest brands. This includes:* The 5 largest global airlines* 2 of the 3 largest global restaurant chains* 2 of the 3 largest global cruise lines* 9 of the 10 largest U.S. airlines* 3 of the 4 largest U.S. hotel chains* 2 of the 3 largest U.S. retailers* 2 of the 3 largest U.S. banks#### **Let’s take a look back at 2018**We announced our [visual experience platform](https://movableink.com/product) for email, web, and display[![](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04215124/Screen-Shot-2019-02-04-at-4.50.32-PM.png)](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04215124/Screen-Shot-2019-02-04-at-4.50.32-PM.png)We hosted 550+ clients and partners at our third annual [Think Summit](http://www.thinksummit2018.com/)![](https://fast.wistia.com/embed/medias/ld9ytyofwf/swatch)**![Screen Shot 2018-12-04 at 4.23.36 PM](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2018/12/04212401/Screen-Shot-2018-12-04-at-4.23.36-PM.png)**We released our [TEI study](https://www.prweb.com/releases/movable_ink_platform_yields_373_roi_according_to_independent_total_economic_impact_study/prweb15910221.htm) with Forrester, which showed how Movable Ink could yield marketers a ROI of 373%[![](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201447/Forrester-TEI-Report-1.png)](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201447/Forrester-TEI-Report-1.png)We expanded our [San Francisco office](https://www.sfchronicle.com/business/article/WeWork-revolutionized-co-working-Now-it-s-13423133.php) in a big way[![](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201448/SF-office.jpg)](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201448/SF-office.jpg)We volunteered our time and funds to [27 amazing charities](https://movableink.com/blog/movable-inks-2018-recap-volunteering-causes/)[![](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201446/Volunteer.jpg)](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201446/Volunteer.jpg)We launched our augmented reality beta program[![](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201443/AR.png)](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201443/AR.png)**And that’s not all!** * We grew our partner network to [107 agencies and 64 technology companies](https://movableink.com/partners)* We grew to 270 employees globally ([we’re hiring](https://movableink.com/careers)!)* We announced a partnership with [Persado](http://www.prweb.com/releases/2018/03/prweb15279596.htm)* We launched our [Accelerate](https://movableink.com/blog/why-movable-ink-is-investing-in-an-elite-strategy-team-the-accelerate-program/) expert services program to drive innovation with strategic clients* We announced our [partnership](https://martechseries.com/content-marketing/content-marketing-content-marketing/movable-ink-partners-pega-deliver-ai-powered-actions-email-campaigns/) with Pega to deliver AI-powered actions in email* We maintained 100% uptime for seven consecutive Cyber Weeks* We were named one of the best mid-sized companies to work for in New York City by [Built in NYC](https://www.builtinnyc.com/companies/best-midsize-places-to-work-nyc)#### **We celebrated incredible wins with our clients, too**Movable Ink powered [EEC award-winning](http://www.prweb.com/releases/2018/04/prweb15389240.htm) campaigns from **Verizon** (Best Makeover of an Existing Email Program) and **Peloton** (Most Innovative Use of Customer or Other Data)[![](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201442/Verizon.jpg)](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201442/Verizon.jpg)**United Airlines** used Movable Ink to [scale the creation of billions of personalized visuals](https://www.youtube.com/watch?v=sW628rBCbjE&t=25s) sent via email each year.

**[The Bouqs Company](https://go.movableink.com/BouqsCaseStudy-SignUp.html)** used Movable Ink to drive conversions with Intelligent Creative on Email + Web

The **Democratic National Committee** saw more than a [2X increase in donations](https://www.adweek.com/programmatic/why-the-dnc-is-embracing-personalization-in-its-email-marketing-strategy/) for emails with personalized visuals powered by Movable Ink versus emails without ($45 vs. $20), which helped drive more than $40 million in online fundraising during the midterm elections[![](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04215417/Screen-Shot-2019-02-04-at-4.53.47-PM.png)](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04215417/Screen-Shot-2019-02-04-at-4.53.47-PM.png)Stefanie Fertitta from **NBA** and Ashley Morse from **Lenovo** were recognized by the DMN in the [Marketing Hall of Femme Awards](https://movableink.com/blog/congrats-to-our-dmn-marketing-hall-of-femme-award-winners-from-nba-and-lenovo/) [![](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201439/HallofFemme.jpg)](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04201439/HallofFemme.jpg)**Virgin Holidays** [increased click-through rates by 25%](https://www.youtube.com/watch?v=KGpreq-cMVs) when they used Movable Ink to power an augmented reality experience launched from a pre-stay email

**[Movember](https://movableink.com/blog/congrats-to-the-movember-foundation-for-winning-the-summit-international-award/)** was recognized in the Summit Marketing Effectiveness Awards in the category Online Advertising and Marketing for their data-driven visual campaign[![](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04203501/Movember-Journey.png)](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2019/02/04203501/Movember-Journey.png)EiQ recognized Carly Maddock at Movable Ink client **Darden Brands** as “The Whiz” – someone who is already achieving awesome things in digital marketing#### **… And 2019 is already off to a great start!**We’ve already been ranked 18 in Built in NYC’s [100 Best Places to Work in 2019](https://www.builtinnyc.com/companies/best-places-to-work-nyc-2019). We also announced our partnership with [CrowdTwist](http://www.prweb.com/releases/movable_ink_partners_with_crowdtwist_to_bring_real_time_loyalty_data_and_visualizations_to_email/prweb16068122.htm) to bring real-time loyalty visualizations to email. Stay tuned for more exciting announcements in 2019 – we have a feeling it’s going to be a great year!

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