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E*TRADE Wins “Best Data Marketing Campaign” for Tearsheet’s Data Day Awards

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Movable Ink is pleased to announce that E*TRADE has won “Best Data Marketing Campaign” at Tearsheet’s 2021 Data Day Awards– the financial industry’s top awards program focused on marketing, customer acquisition, and growth. We are proud to work with E*TRADE and celebrate their deserved recognition for continuously elevating digital marketing strategies that raise industry standards.

E*TRADE has won “Best Data Marketing Campaign” as a result of their successful Year in Review campaign. The hyper-personalized campaign spotlighted investors’ successes in their financial journeys for 2020 and offered further guidance to help navigate the markets in 2021. From displaying different account-specific accomplishments to personalized checklists of next steps for investors to meet their goals in the year ahead, the E*TRADE team continues to evolve digital marketing by prioritizing personalization to bring value to every unique customer relationship.

Learn more about E*TRADE’s winning campaign and the Tearsheet’s Data Day Awards here. 

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At Movable Ink, we activate data into personalized content in any customer engagement. Our content easily connects to relevant data no matter where it lives, updates based upon a recipient’s recent interactions, and is auto-generated by the platform. Learn more about who we are and why more than 700 of the world’s most innovative brands rely on Movable Ink to drive customer engagement and accelerate their marketing performance.

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