Magenta Friday is a workshop tailor-made for marketers ready to crush their goals and create industry-leading marketing experiences. Seven marketing visionaries took to the (virtual) stage with sessions you don't want to miss.
Reduce, Reuse, Recycle: How Marketers Can Prepare for the Unknown
With changing customers preferences and shifting global circumstances, marketers always need to act fast. With a reduce, reuse, recycle approach, marketers can both boost efficiency and be prepared to react quickly to new business demands.
Every marketer wants to enhance the customer experience, but how can they create one that’s so strong that customers are willing to give them a second chance when they inevitably make a mistake? The key is to be quick, clear, and kind.
Featured Post
Email Newsletter Essentials: 5 Tips to Captivate Customers
Newsletters are an effective way for brands to build thriving relationships with their customers. With these 5 strategies, enhance your newsletters with automation and personalization to make the most of every deployment.
Featured Post
2024 Predictions for Financial Services Marketers
With 2024 right around the corner, it’s time for marketers to gear up by learning the key financial services trends for the upcoming year. Hear predictions surrounding customer behaviors, product trends, and more.
Digital Marketing
5 Lessons Email Marketers Can Learn from the show “Survivor”
Discover what it takes to outwit, outplay, and outlast in the digital jungle. In this blog, dive into the wilderness of "Survivor" to extract five key lessons to help email marketers thrive in any dynamic and ever-changing terrain. ...
Digital Marketing
High Email Unsubscribe Rate? Here’s How to Stop It
High unsubscribe rates may seem like a bummer, but the metric is an opportunity in disguise. Discover six ways to reduce your unsubscribe rate with Movable Ink to take audiences from disengaged to devoted. ...
Digital Marketing
Why Are My Click-Through-Rates So Low? | 4 Ways to Increase CTR
Many brands are seeing their CTRs decrease, making it critical for marketers to act fast and boost their messaging prowess. Here are five clear-cut ways you can enhance your content to increase CTRs and engage your customers long-term.
Digital Marketing
How to Master Recession-Proof Strategies with Twilio Segment
Doing more with less is the name of the game for a recession-proof strategy. But how do marketers actually achieve that? By leaning on automated, data-driven methods: namely, the dynamic duo of Twilio Segment and Movable Ink.
Digital Marketing
How Peacock Uses Movable Ink and Braze to Celebrate Customers’ Favorite Content
No email is quite as beloved as the year-in-review, and it’s already time for marketers to brainstorm their own campaign. Learn the tactics behind Peacock’s highly successful, personalized send built with the power of Movable Ink and Braze.
Digital Marketing
Pink Goes with Everything: What Every Brand Can Learn From Barbie’s Marketing Strategy
The Barbie movie goes beyond an exceptional storyline; it proves the power of phenomenal marketing. But the truth is, you don’t need a multi-million dollar budget or a Greta Gerwig screenplay to leave your audience in awe...
Digital Marketing
How Realtor.com Uses Movable Ink to Deliver Your Dream Home
Realtor.com provides everything customers need in their home search. Discover how they use Movable Ink’s capabilities to activate their CRM data to create personalized, helpful experiences that lead customers to their dream home. ...
Digital Marketing
How To Sleigh Your Peak Season Marketing
Peak season is already around the corner, and the stakes are high to drive engagement and revenue from customers this season. Learn the key strategies you need to use dynamic templates and automation to maximize this season’s performance.
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.
