Creating Data-Driven Marketing in a Privacy-First World
It’s a privacy-first world and customers keep their data close, but the age of personalization is far from over. In this guide, learn not only how to navigate tighter data policies, but how to leverage them for truly data-driven marketing.
Amplifying the Customer Voice with User-Generated Content
Customers trust customers. For marketers to build brand loyalty and gain that valuable trust, they need to amplify the good things customers are already saying in a visually engaging, personalized, and data-driven way.
Featured Post
True, Cohesive Personalization: What’s Possible with Braze and Movable Ink
For sophisticated personalized marketing that improves outcomes, use Movable Ink together with Braze to deliver 1:1 tailored omni-channel campaigns.
Featured Post
How StubHub Uses Omni-Channel Experiences to Drive Loyalty with Braze and Movable Ink
At Movable Ink’s 2021 (Re)Think conference, Braze’s Evangelist Magith Noohukhan spoke with StubHub’s former Head of CRM and Customer Data Chris Lanzafame about how to drive customer loyalty and retention by using actionable data.
Data & Technology
Designing Email and Mobile Personalization with ESPN and Movable Ink
At Movable Ink’s 2021 (Re)Think conference, two ESPN marketers spoke with Movable Ink Senior Client Experience Manager Andrew Brawley about the design process along with the daily minutia and challenges that can often pop up.
Data & Technology
Half a Century of Innovation: Looking Back on 50 Years of Email
From his desktop computer in 1971 and while working on an early version of what would become the internet, Ray Tomlinson sent the first email from one individual to another.
Data & Technology
Movable Ink Research: Analysis of iOS 15 Content Caching
A new report from Movable Ink analyzes the early results of Apple iOS 15's recent-time caching changes now that iPhone users have access to Mail Privacy Protection.
Data & Technology
Key Takeaways from an Analysis of Content Caching in the Newly Released iOS 15
CEO of Movable Ink, Vivek Sharma, shares key takeaways from Movable Ink’s latest data analysis of the current impact of Apple’s iOS 15 and Mail Privacy Protection.
Data & Technology
Understanding the Power of Zero- and First-Party Data
Zero-party data requires people to volunteer specific information to marketers through surveys, polls, and any other way digital marketers can entice their customers to submit more data. ...
Data & Technology
Movable Ink Partners With Syte to Enable Hyper-Personalized Email Marketing
Movable Ink and Syte, the leading Product Discovery Platform, have joined forces to empower brands to send hyper-personalized, dynamic emails, just in time for the holiday rush.
Data & Technology
How to Build Your First Party Data Strategy
The best time to invest in your first-party data set was yesterday. The second best time is today. Here are principles you can follow to build your first-party data strategy and details on how a Customer Data Platform can help.
Data & Technology
Data-Activated Content Just Got Easier with New Studio
Data-activated content just got a whole lot easier with the launch of Movable Ink’s most powerful Studio update yet. Marketers gain a new concept of freedom when it comes to executing uniquely personalized campaigns—the power to do it all o...
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.
