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Data & Technology

Creating Data-Driven Marketing in a Privacy-First World

It’s a privacy-first world and customers keep their data close, but the age of personalization is far from over. In this guide, learn not only how to navigate tighter data policies, but how to leverage them for truly data-driven marketing.

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Blog title design reading, Creating Data-Driven Marketing in a Privacy-First World

Amplifying the Customer Voice with User-Generated Content

Customers trust customers. For marketers to build brand loyalty and gain that valuable trust, they need to amplify the good things customers are already saying in a visually engaging, personalized, and data-driven way.

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True, Cohesive Personalization: What’s Possible with Braze and Movable Ink

For sophisticated personalized marketing that improves outcomes, use Movable Ink together with Braze to deliver 1:1 tailored omni-channel campaigns.

Blog title design reading, True Cohesive Personalization: What's Possible with Braze and Movable Ink

For Better Personalization, Brands Need to Embrace More Data

This is a guest blog post from Rew Golding, Head of Partnerships & Alliances at Upland CXM – a Movable Ink Exchange Partner. Having worked in Marketing and Customer Experience for over 15 years, Rew heads up Upland CXM’s Global partner team...

The Future of Retail: Data Integration

Companies have access to more customer data than ever before, allowing them to create personalized experiences that drive engagement. But in order to make use of this information, they first have to organize and unify the data, which can be...

[Lookbook] Inkredible APIs: How to Use APIs to Drive Personalized Experiences

Application Programming Interfaces, better known as APIs, are the secret sauce behind the world’s most innovative personalized marketing campaigns. ...

Inkredible Integrations: Customer Data Platforms

At Movable Ink, we’re dedicated to helping marketers create the kind of scalable, highly-personalized campaigns that engage customers and ultimately drive results. We know how important it is to drive efficiency, save time, and make the mos...

[On Demand Webinar] How to Unlock Your Data to Power Real-Time Experiences at Scale

Today’s consumers have exceedingly high expectations when it comes to personalized brand experiences. But campaigns can only be as relevant as the data that marketers can access. With data sources that are often siloed or inaccessible, mark...

Code Review Matters: Best Practices From Engineers

Software Engineer Kate Ruggeri spoke with Built In NYC about how our team manages code reviews, including best practices, how we foster a positive code review culture, and what our team does when differences arise. ...
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Ask an Inker: UX Trends to Look Out for in 2020

At Movable Ink, we pride ourselves on helping our clients create world-class marketing experiences for their customers. So, we spoke with Product Manager Amber Britton and Product Designer Loriah Pope to hear their user experience predictio...

[Report] How Marketers are Capitalizing on GDPR Compliance to Drive Customer Loyalty

A little over a year ago marketers across the globe were scrambling (or dragging their feet) to make sure their companies were GDPR compliant. But despite the fearmongering, GDPR wasn’t all doom and gloom. ...

Upgrade Your Campaigns with Seamless Augmented Reality

Marketers, now you can easily integrate data-activated augmented reality experiences into your campaigns. With our visual experience platform, you can create AR experiences with drag and drop simplicity. You read that correctly: No coding i...

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Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.

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