Creating Data-Driven Marketing in a Privacy-First World
It’s a privacy-first world and customers keep their data close, but the age of personalization is far from over. In this guide, learn not only how to navigate tighter data policies, but how to leverage them for truly data-driven marketing.
Amplifying the Customer Voice with User-Generated Content
Customers trust customers. For marketers to build brand loyalty and gain that valuable trust, they need to amplify the good things customers are already saying in a visually engaging, personalized, and data-driven way.
Featured Post
True, Cohesive Personalization: What’s Possible with Braze and Movable Ink
For sophisticated personalized marketing that improves outcomes, use Movable Ink together with Braze to deliver 1:1 tailored omni-channel campaigns.
Featured Post
For Better Personalization, Brands Need to Embrace More Data
This is a guest blog post from Rew Golding, Head of Partnerships & Alliances at Upland CXM – a Movable Ink Exchange Partner. Having worked in Marketing and Customer Experience for over 15 years, Rew heads up Upland CXM’s Global partner team...
Data & Technology
The Future of Retail: Data Integration
Companies have access to more customer data than ever before, allowing them to create personalized experiences that drive engagement. But in order to make use of this information, they first have to organize and unify the data, which can be...
Data & Technology
[Lookbook] Inkredible APIs: How to Use APIs to Drive Personalized Experiences
Application Programming Interfaces, better known as APIs, are the secret sauce behind the world’s most innovative personalized marketing campaigns.
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Data & Technology
Inkredible Integrations: Customer Data Platforms
At Movable Ink, we’re dedicated to helping marketers create the kind of scalable, highly-personalized campaigns that engage customers and ultimately drive results. We know how important it is to drive efficiency, save time, and make the mos...
Data & Technology
[On Demand Webinar] How to Unlock Your Data to Power Real-Time Experiences at Scale
Today’s consumers have exceedingly high expectations when it comes to personalized brand experiences. But campaigns can only be as relevant as the data that marketers can access. With data sources that are often siloed or inaccessible, mark...
Data & Technology
Code Review Matters: Best Practices From Engineers
Software Engineer Kate Ruggeri spoke with Built In NYC about how our team manages code reviews, including best practices, how we foster a positive code review culture, and what our team does when differences arise.
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Data & Technology
Ask an Inker: UX Trends to Look Out for in 2020
At Movable Ink, we pride ourselves on helping our clients create world-class marketing experiences for their customers. So, we spoke with Product Manager Amber Britton and Product Designer Loriah Pope to hear their user experience predictio...
Data & Technology
[Report] How Marketers are Capitalizing on GDPR Compliance to Drive Customer Loyalty
A little over a year ago marketers across the globe were scrambling (or dragging their feet) to make sure their companies were GDPR compliant. But despite the fearmongering, GDPR wasn’t all doom and gloom.
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Data & Technology
Upgrade Your Campaigns with Seamless Augmented Reality
Marketers, now you can easily integrate data-activated augmented reality experiences into your campaigns. With our visual experience platform, you can create AR experiences with drag and drop simplicity. You read that correctly: No coding i...
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.
