What impact does personalization have on buying behavior? Movable Ink teamed up with Lewis Research to survey consumers and uncover what makes effective 1:1 email and mobile messaging, and what role marketing plays in their decision making.
The holiday retail season is right around the corner, and consumer brands are preparing for a prolonged peak season with a number of variables–including the state of the COVID-19 pandemic–still up in the air.
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With Apple's increased focus on consumer privacy, brands must adapt how they personalize marketing campaigns. This eBook outlines how brands can utilize zero- and first-party data to ensure marketing messages stay relevant and effective.
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In this episode, Andrea Zaretsky, Chief Marketing Officer of Wealth Management & E*TRADE at Morgan Stanley, shares her journey towards becoming a distinguished marketing executive. Learn how Andrea leads her team to create top-of-the-line user experiences that are busting E*TRADE's "trading only" perception and elevating the brand's marketing to new heights with personalized, data-driven content.
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.
Get a DemoThe Movable Ink Client Experience centers around a few key principles that our team brings to the table, each and every day.
The Exchange is a collection of the most widely used and trusted marketing technologies, integrated directly into the platform.