The phrase contextual email marketing isn’t just an industry buzzword – it’s a proven marketing strategy that can amplify email marketing’s (already ridiculously high) ROI.**What is contextual email marketing?**By definition, contextual email marketing is email marketing content that is personalized and relevant to each of your customers based on their location, local weather, past purchases, time, devices and more at the moment of open.There are a lot of different ways that marketers use contextual marketing, whether it’s using [live polls](https://movableink.com/blog/case-study-the-british-heart-foundation/) with results that update in real-time, advanced personalization techniques display customer data in a unique and engaging way or [automating email content](https://movableink.com/blog/case-study-how-hsn-lifted-revenue-with-content-automation/) by automatically pulling in products or content from a company’s website.**Join our webinar: Ask Me Anything About Contextual Email Marketing**If you’ve never used contextual email marketing yourself, you may have some questions about how it works or what it can do for your business. That’s why we’re dedicating our next webinar to you. In our webinar, [Ask Me Anything About Contextual Marketing](http://bit.ly/2nCnXOp), you’ll have the chance to ask one of our email experts all of your burning questions about contextual email marketing.[Sign up for our webinar now](http://bit.ly/2nCnXOp). Seats will fill up fast for this special event, so don’t wait!Can’t make the webinar? Register anyway and we’ll send you the recording!