[Infographic] Movable Ink’s Timeline of Contextual Marketing

Way back in 2010, Movable Ink invented the ability to change email content at the moment of open. It was a wild idea that took off fast. We continue to obsess over helping marketers create amazing customer experiences – it’s just what we do.Today, we’re proud to announce that Movable Ink has powered **200 billion live content impressions** (and counting!).To celebrate, we’re looking back at some of our earliest campaigns – from image personalization to intelligent content automation – and how far we’ve come in the last six years. (Click the image to enlarge.)[](https://s3.amazonaws.com/movableink-blog-production/wp-content/uploads/2016/12/13192327/AppTimeline_movableInk_r10.png)