On June 12th & 13th, the premier digital marketing conference for emerging technology and AI will return to New York City for its seventh year! This two-day event will feature energizing keynotes, inspiring brand presentations, industry-specific strategy sessions, networking opportunities, and more.
The Future of Flagship Sales: How AI Will Shape Retail Marketing
Consumer behaviors are always in flux, but leveraging AI will help retail marketers stay in lockstep with every customer. From boosting productivity to enhancing campaign effectiveness, see why AI is the key to long-term success.
Reduce, Reuse, Recycle: How Marketers Can Prepare for the Unknown
With changing customers preferences and shifting global circumstances, marketers always need to act fast. With a reduce, reuse, recycle approach, marketers can both boost efficiency and be prepared to react quickly to new business demands.
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How to Create the Coveted Customer Experience
Every marketer wants to enhance the customer experience, but how can they create one that’s so strong that customers are willing to give them a second chance when they inevitably make a mistake? The key is to be quick, clear, and kind.
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Avoiding the Race to the Bottom: How to Optimize the Marketing Experience and Break the Cycle of Discount-Based Strategies
It’s tempting to look to discount-based strategies for quick wins, but marketers know this can lead customers to only look for the lowest price. Instead, discover how you can optimize the marketing experience and foster true brand loyalty.
Digital Marketing
The 2023 Marketing Predictions Guide
From emerging technology to fiercer competition, the marketing landscape is always evolving. Get a head start on the year with 2023 predictions from Movable Ink’s Strategy Team, covering global trends and industry-specific insights.
Digital Marketing
Maximize Revenge Travel: How Marketers Can Foster Trust Through Sustainability
Revenge travel means customers are making up for lost time. But priorities have shifted, with customers focusing on traveling sustainably. Discover how personalized messaging optimizes the travel surge and can inspire conscientious choices.
Digital Marketing
How Personalization Transforms Holiday Customers Into Lifetime Clients
During peak season, discounts roll in and new customers quickly follow. With the right strategy, the holidays can lead to more than today’s wins. Discover how to make the most of the season and turn first purchases into lasting loyalty. ...
Digital Marketing
Consumer Marketing in Uncertain Times: How CMOs can Rise to the Occasion
In economic uncertainty, the next move isn’t to cut costs—it’s to put the customer first. Discover how you can nurture every single customer using personalized marketing efforts and stay ahead of the curve.
Digital Marketing
Personalisation Isn’t a Buzzword, It’s a Necessity
Is personalisation just a marketing buzzword, or is it a linchpin strategy? When activated correctly, personalisation has the power to be pivotal in your marketing master plan. Discover how to use personalisation to its fullest potential.
Digital Marketing
Automation Rolls the DICE in Your Favor: Scale Personalization Across Channels and Content
Customers want personalization, but scaling across channels and content can prove challenging for marketers. The way to swing the odds in your favor lies in the right organizational tool, the DICE framework, and automation.
Digital Marketing
Building Customer Relationships: Your Ultimate Guide to Personalized Email Marketing
Email is still the most effective form of customer marketing. Yet, many brands aren’t using data to personalize their campaigns. Build a customer-centric approach to email marketing and maximize your program’s ROI through personalization.
Digital Marketing
Fostering Trust: How Financial Services Marketers can Continue Driving Revenue while Guiding Customers through Economic Uncertainty
In the face of economic uncertainty, it's finserv marketers' job to use their messaging as a trusted guide for their customers. Discover how your brand can act as a key support by offering daily doses of financial wellness.
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.