On June 12th & 13th, the premier digital marketing conference for emerging technology and AI will return to New York City for its seventh year! This two-day event will feature energizing keynotes, inspiring brand presentations, industry-specific strategy sessions, networking opportunities, and more.
Seamless ESP Migration: Maintain Personalization and Master IP Warming
ESP migrations can be a pain. That's why we've crafted the perfect checklist and IP warming plan to help you transition smoothly to your next ESP, while keeping your personalization strategies intact and effective.
Marketers have vast amounts of data on hand, but activating it into personalized content remains a challenge. Now, with the power of automated APIs, marketers can streamline their processes, easily creating engaging marketing moments.
Featured Post
A Match Made in the Clouds For Content Personalization Excellence
Introducing Movable Ink’s newest integrations with Salesforce Marketing, Data, and Commerce Clouds. With this integration, make the most of your marketing efforts by leveraging Salesforce data to generate 1:1 personalized experiences.
Welcome to Monday – and Happy Halloween, marketers! We hope you receive many more treats than tricks today. Here’s a treat from us to get you started – some of the latest email marketing news from around the web.
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Data & Technology
Monday Catch-up: Automation, Permission, Triggers and Sales Leads
Happy Monday, marketers! Here’s some email marketing news and info to help get your workweek off to a productive start.
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Data & Technology
[Infographic] Optimize Your Email Production Workflow
Did you know it takes 32% of brands 3-4 weeks to plan and execute an email campaign? For brands with additional dependencies, it can take two months or more.
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Data & Technology
Consumer Device Preferences for Email Marketing
It’s a given—designing your emails to create the best user experience leads to more click-throughs and conversions. And, unless you consistently use responsive design, knowing which
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Live Data: Leveraging an Open Platform to Create Amazing Email Experiences
Live data is changing the way marketers engage with customers. The batch and blast, billboard style of reaching your audience is being replaced with highly personalized, relevant
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4 Reasons to Supercharge Your Email Campaigns with APIs
We marketers love to throw around the latest lingo. Sometimes, though, it’s difficult to see the forest of value for the trees of terminology in the industry.
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You have the data. Are you making the most of it?
Relevance. It’s what drives the most effective marketing. Also called “context” or “contextual marketing,” it’s an idea that’s always been a holy grail for lifting CTR in email. It’s all about
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Serving Files: S3 and High Availability
At Movable Ink we heavily use Amazon S3 for storing millions of files and serving them to hundreds of millions of users. It has a number of very compelling qualities: it has great performance characteristics and durability guarantees of a b...
Data & Technology
[WEBINAR] How to Build Next-Gen Emails with API Integrations
At Movable Ink, we’ve been talking a lot about how API integrations can help bring your email marketing to the next level. Whether you’re trying to make it easier for customers to upgrade their seats, make a reservation, or you just want to...
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.