Movable Ink Color LogoX iconCineplex logo with a stylized yellow film reel above the blue text.

Personalization Steals the Scene at Cineplex

In conversation with Gianni Santin, Executive Director, Loyalty Marketing

Turning Data into a Box Office Win

With Movable Ink Studio, Cineplex moved from manual builds to scalable personalization, freeing up a lean team and delivering measurable ticket conversion lift.