Amazon Music's Move to Real-Time Relevance

In conversation with Gary Kamikawa, Head of Marketing & Growth Tech

Personalization That Keeps Pace With the Fan Journey

Amazon Music replaced hundreds of static campaigns with real-time personalization powered by a single tag, reducing build and execution time by 60%, and helping the team move faster with less manual work.

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Activate your data into personalised content in any customer engagement. Get a demo to see why the world’s most innovative brands rely on Movable Ink to drive customer engagement and accelerate their marketing performance.

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