A Lesson in Loyalty from The Vitamin Shoppe
With Brett Herskowitz, Loyalty Manager at The Vitamin Shoppe
Robust loyalty personalization is just what the doctor ordered!
The Vitamin Shoppe's Loyalty Manager, Brett Herskowitz, reveals his secrets behind revamping the brand's loyalty program and new ways to reward customers beyond transactions.
With data at the forefront of The Vitamin Shoppe's email marketing strategy, see how Brett's team transforms every message into a loyalty opportunity, enhances monthly snapshots and year-in-reviews, and finds new ways to collect zero-party data.
