Twilio Segment

Twilio Segment is a Customer Data Platform which collects, unifies, and enriches customer data across any app or device, all in one safe place.

Key Features

  • Activate data: Stream behavioral data captured by Twilio Segment to Movable Ink Studio via the Customer Data API for content personalization and targeting.
  • Access customer insights: Access and incorporate customer traits and audiences from the Twilio Engage Data API to generate personalized content via Movable Ink Studio.
  • Accelerate content deployment: Ingest data quickly and efficiently, without the need for IT involvement.

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CDP

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