How Yard House Helped Guests Find Their Favorite Beers with a Localized Email Campaign

32%

YOY lift in CTR

Yard House wanted to give their guests a heads up about the latest beer on tap at their local Yard House location.

The challenge? There are 68 Yard House restaurant locations - each with their own rotating menu of draft beer.

But thanks to Movable Ink and Epsilon, Yard House created a localized email campaign with up-the-minute beer lists for every customer in every location.

Let’s talk about what Movable Ink can do for you.

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