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How Schibsted News Media Utilizes Movable Ink to Cut Email Production Time and Scale Dynamic Personalization across Brands

Schibsted News Media is the largest media group in Scandinavia, with world-class newspapers and digital media houses that engage millions of people daily. And with numerous different brands under the brand’s umbrella, the marketing team understands the importance of crafting new, innovative strategies that allow them to work smarter, not harder.

Discover how Schibsted News Media created quick wins to maximize the brand’s first year using Movable Ink and cut down on email production time by expanding dynamic, 1:1 personalization.

Get your copy of the case study to discover how Schibsted News Media:

  • Eliminates labor-intensive processes to save time and money with newsletter automation.
  • Enhances onboarding experiences with hyper-personalized content.
  • Utilizes interactive content blocks that help grow loyalty and support sponsorships.

225

lift in CTR

145%

lift in unique CTR