How HSN Achieved a 31% Lift in Website Traffic
Every day, HSN features one amazing deal on their website.
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12%
lift in top line revenue
31%
lift in traffic
They relied on email to promote those deals, but their email production process was tedious. They had to produce and proof multiple sets of assets across several teams. It was time-consuming, to say the least.HSN needed an email campaign that could drive revenue to their daily deals and streamline their email workflow.
Find out how email content automation helped HSN exceed their goals.