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How the Democratic National Committee Drove Donations Using Data-Driven Personalization with Movable Ink

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2MM

Served custom polling places nearly 2 million times

2x

Donation averages more than doubled in all Movable Ink-powered emails

2x

lift in RSVPs from the Mobilize America campaigns

The Democratic National Committee needed to drive fundraising efforts for the 2018 midterm election.

Thanks to a series of visual, 1:1 campaigns with Movable Ink, they successfully engaged millions of donors, shared local polling locations, and spread the word about volunteer opportunities across the country.