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This report analyzes results to our holiday digital benchmarking survey, and offers insight and recommendations to help brands execute a leading digital strategy this holiday season.
We looked back at emails sent with us over the course of one year. After diving into 6.03 billion emails - and analyzing when and how they were opened, how long people read them, and what caused conversions - here's what we found.
Deep insight into consumers’ adoption and use of different devices to engage with email. This quarter, we saw mobile email open growth slow down and an increase in mobile conversions for certain business types.
Movable Ink's UK Consumer Device Preference Report provides deep insight into consumers’ adoption and use of smartphones, tablets, and desktop computers, and how they engage with email when using their preferred devices.
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