Reviving Revenue: Expert Abandoned Cart Strategies for Marketers
With Rachel Eisen, Associate Director of Retail Strategy, Movable Ink
Did you know that retailers across the world lose a whopping $4.6 trillion annually due to cart abandonment? But here's the good news - cart abandonment presents an incredible opportunity for marketers to create long-lasting customer-brand relationships.
In this episode of Spilled Ink, Movable Ink’s Associate Director of Retail Strategy, Rachel Eisen, discusses what you can do today to use cart abandonment to your advantage.
Watch to learn how retargeting strategies, like personalized experiences and push communications, can drive those abandoned carts back to conversion and boost your sales.
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