Associate Director, Go-to-Market Planning - NYC

← Careers in Finance & Operations at Movable Ink

Movable Ink is a software company that helps businesses earn attention in a world where time is precious and creativity is power. Founded in 2010, Movable Ink activates any data into real-time, personalized content in any customer touchpoint. Over 700 of the world’s most innovative brands rely on Movable Ink to accelerate their marketing performance. With more than 300 employees, the company is headquartered in New York City with operations throughout North America, Central America, Europe, Australia, and Japan.

The Associate Director of GTM Planning will partner with senior leadership across our Sales, Client Experience, and Marketing teams to facilitate timely, data-driven planning to capitalize on market opportunities. This role reports to the Director of Strategic Finance & Analytics and provides a high level of exposure to the executive team; the ideal candidate will be comfortable navigating such a high-growth, entrepreneurial environment with minimal guidance.

Responsibilities:

  • Orchestrate our ongoing GTM resource planning by partnering with GTM leadership to evaluate needs
  • Build and iterate on our resourcing “source of truth” through our annual budgeting and ongoing forecasting processes, iterating as business needs change
  • Collaborate with budget owners to align proposals with GTM initiatives, Strategic Finance on compensation plan design, recruiting on hiring plans, and procurement on third party needs
  • Own go-to-market compensation plan design and implementation. 
  • Support our international and channel/product expansion from market sizing and scenario planning through to implementation, iteration and refinement. 
  • Support sales territory design and assignment strategy, ensuring rules of engagement are upheld. Anticipate client experience resourcing needs and support.
  • Assist in the preparation of materials for the Board and executive team, including supporting analysis to contextualize performance and providing high-level commentary for use by management
  • Proactively identify and analyze opportunities to drive GTM operational improvements and share actionable insights with management

Qualifications:

  • 4+ years of cross-functional relationship management experience
  • Proficiency in Excel (financial modeling skills preferred) and conducting analyses involving multiple data sources and systems; ability and willingness to learn new systems
  • Strategic thinker with experience translating quantitative measurements into operational understanding and vice versa; effectively communicating findings cross-functionally
  • Strong attention to detail, with a history of producing defensible, scalable, and accurate analyses
  • Openness to iterating on prior work and rethinking established assumptions
  • Ability to prioritize deliverables, manage projects with multiple stakeholders, and navigate ambiguity
  • Knowledge of SaaS and relevant industry metrics a plus
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Movable Ink provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability or genetics. In addition to federal law requirements, Movable Ink complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

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