Weekend Reading: A Big Five Days

It’s been a busy week here at Movable Ink. We returned from MediaPost’s Cross Channel Marketing Insider Summit, released the first part of our holiday content series, and celebrated our end of summer company soirée last night.

We’re excited to relax this weekend, and in the meantime, here are a few things to catch up on:

  • We hosted a webinar with Boombox last Thursday all about quizzes and how they can be used for lead generation and subsequently nurtured with contextual email marketing. It’s a unique play that lots of marketers aren’t making, and if you missed the webinar the recording and slides can be found here.