It’s been a busy week here at Movable Ink. We returned from MediaPost’s Cross Channel Marketing Insider Summit, released the first part of our holiday content series, and celebrated our end of summer company soirée last night.
We’re excited to relax this weekend, and in the meantime, here are a few things to catch up on:
-
We hosted a webinar with Boombox last Thursday all about quizzes and how they can be used for lead generation and subsequently nurtured with contextual email marketing. It’s a unique play that lots of marketers aren’t making, and if you missed the webinar the recording and slides can be found here.
-
Our CMO, Miles Williams, wrote about how social media needs to be integrated into email in AdWeek’s SocialTimes. The piece features five stellar email examples and ways that any brand can get started with social emails.
-
Senior Account Director Alison Lindland was also in the press as a guest blogger for OnlyInfluencers. Her piece, “Give the Gift of Better Experiences this Holiday Season,” has wise words for marketers as August comes to a close and we head into the holiday planning season.