Register for Magenta Friday

Magenta Friday is a workshop tailor-made for marketers ready to crush their goals and create industry-leading marketing experiences. Seven marketing visionaries will be taking the (virtual) stage on March 29 in North America | April 5 in UK and EMEA.

Save your seat!

Skip navigation
Movable Ink

Webinar: How to Build Better Loyalty Emails

Share This Post

There are no silver bullets in marketing, but loyalty programs come pretty darn close. Marketers love them for their awesome ability to retain and grow their customer base. Customers love them because of the hyper-personalized treatment and rewards they receive.

According to PYMNTS.com, spending on loyalty programs by U.S. companies in recent years has crossed the $2 billion dollar mark. It’s a wise investment for sure: with the right strategy, value construct and execution, loyalty programs boost both the lifetime value of your customers and Net Promoter Score.

But many marketers have a critical blind spot in their loyalty program: email marketing. When done correctly, email marketing is a factor for boosting performance, allowing you to get more out of your loyalty program. Without it, you’re simply leaving money on the table.

Join us on Thursday, March 16 for our upcoming webinar, How to Build Better Loyalty Emails. We teamed up with Olson 1to1 to bring you proven contextual marketing tactics that leading brands are using to drive engagement. You’ll see read-life examples of year-in-review emails that leverage customer data, rewards points emails with live account information and more.

Save your spot now – seats are going fast!

Marketing News that Matters

Sign up for Movable Ink's newsletter to receive the latest news, research, and omnichannel personalization resources.

Sign Up Now