If you’ve tried a new product or service as a result of this pandemic, you’re far from alone. In fact, many companies have seen an uptick in new business as a result of COVID-19. Marketers are now challenged to keep those customers engaged over time and to convert them into high-quality, long-term customers.
In the first part of this two-part episode, Myles Kleeger, President & Chief Customer Officer at Braze, along with Jackie Mattia and Naveen Wall from Movable Ink’s Strategy Team will share valuable industry insights and discuss how brands can drive long-term customer value.
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