Tag Archives: survey

Email’s Secret Engagement Weapon: Embedded Surveys

For the people who take them, surveys can be fun, fast, and educational. But building them is a very different story. Questions can be worded in any number of ways – which way is best? How many questions is too many, or too few? Then you have to analyze and share results. Continue reading

12 Best Practices for Creating Effective Surveys

Surveys can provide email marketers with invaluable customer insights. But there’s a science to developing surveys that actually get you the info you need. To help you make your next survey as effective as possible, we’ve put together an even-dozen list of best practices from survey experts. Continue reading