Tag Archives: nba

EEC Recap: How the NBA Got Personal with Movable Ink

We were proud to kick off day one with a presentation given by Stefanie Fertitta, Manager of Fan Engagement & Marketing at the NBA and Liz Tashik, our Associate Account Director. If you couldn’t make it out to Savannah, we’ve got your back. We’re sharing what attendees learned about how Movable Ink and the NBA work together to keep fans engaged with emails powered by API automation, dynamic segmentation, and creative personalization, all while cutting down production time.

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[Lookbook] Inkredible 5, Spring/Summer 2018

If you feel like 2018 is flying by, you’re not alone. The email marketing landscape in 2018 is evolving in a big way, and we’re thrilled to see more brands taking a visual-first approach with their customer experiences. In the latest edition of our lookbook, the Inkredible 5, we’re celebrating five of the most successful and innovative campaigns of the season.

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