Check out how the DNC used intelligent creative to double their online fundraising donations and personalize at scale by sending a series of 1:1 campaigns that are completely unlike what others in their space are doing.
Here at Movable Ink, we invest in a world-class partnership program to help our clients make the most of their martech stacks and elevate their marketing experiences. And since customer loyalty remains one of the highest priorities for marketers, we’re proud to show off some work with our partners at CrowdTwist in this brand new case study. Continue reading
Martech as we know it has reached a turning point. Investments aren’t paying off like they used to. Marketers are spending more on martech, but only 28% of them feel they are keeping up with the overall growth of the martech landscape. Continue reading
There’s a massive shift happening in customer engagement strategies, and that change revolves around your creative. Creative is king, but at this stage in the game, plenty of marketers aren’t prepared to keep up with a visual-first audience. Just think about it. The content creation process is usually so labor-intensive that your team is consumed just by the grand task of getting things out of the door – especially when it comes to creating multi-channel campaigns. Continue reading