How do you create an email experience that’s relevant to your customers whenever they open it? L’Occitane knows just how much beauty rituals can vary. Check out how they recommended relevant skincare rituals based on local conditions at the moment of open in the latest edition of the Inkredible 5.
How do you forge deeper connections with your most loyal customers? Check out how Best Western elevated their year-in-review campaign with a range of relevant customer data in the latest edition of the Inkredible 5.
How do you showcase your product in a way that elevates your customer experience? Check out how Under Armour combined visual experiences with real-time inventory to drive results in the latest edition of the Inkredible 5.
How do you make sure each of your members feels special? Weight Watchers UK wanted a scalable way to make sure each new member felt connected and engaged. A limited-time offer was the way to go, but it needed feel exclusive and personal to each and every recipient. Continue reading
How do you encourage your audience to participate? Philosophy was wrapping up the first of their brand new loyalty program and wanted to make sure their subscribers were participating and ready to earn some points. But the design-savvy brand wanted something much more engaging and personalized than an ordinary recap email. Continue reading
How do you create a recap email your audience actually wants to share? Strava’s audience of athletes looks forward to their monthly activity recap, but wasn’t having an easy time sharing those bragging rights online. They decided to go visual, using Movable Ink and their data to create personalized and shareable images for each athlete. Continue reading
Fall is officially here, and you know what that means: it’s time to unveil the most inkredible email campaigns of the season! Continue reading
Summer is nearly over, and you know what that means: the busy holiday season is almost here. Many email marketers will be on the hunt for fresh new ways to engage their customers in their upcoming campaigns for the fall season, holiday season, and beyond. Continue reading
Now that spring is (finally!) in the air, what better time to refresh your email campaigns? By using email content that changes at the moment of open, you not only have the opportunity to wow your customers, you can meet their biggest needs with email content that speaks to each and every one of them. Continue reading
Fall is a crucial season for email marketers. It’s the start of the busy holiday season, with many marketers kicking off their holiday campaigns right now. And with the holidays right around the corner, everything you do now will set the stage for the success of those festive campaigns. Continue reading