Magenta Friday is a workshop tailor-made for marketers ready to crush their goals and create industry-leading marketing experiences. Seven marketing visionaries took to the (virtual) stage with sessions you don't want to miss.
Every marketer wants to enhance the customer experience, but how can they create one that’s so strong that customers are willing to give them a second chance when they inevitably make a mistake? The key is to be quick, clear, and kind.
Reduce, Reuse, Recycle: How Marketers Can Prepare for the Unknown
With changing customers preferences and shifting global circumstances, marketers always need to act fast. With a reduce, reuse, recycle approach, marketers can both boost efficiency and be prepared to react quickly to new business demands.
Featured Post
How AI Is Already Enhancing Marketers’ Day-to-Day
Martech has been abuzz about the newest iterations of AI, but the solution is actually not wholly new to most marketers. Learn how AI is already incorporated into daily workflows, along with key ways to use the tool for common pain points.
Featured Post
An Overview of the Audience of One Report: The Marketer and the Machine
Movable Ink’s flagship report, Audience of One: The Marketer and the Machine is here! Get a deep dive in how marketers are leveraging AI across various functions to engage their customers and speed up workflows.
AI Personalization
BIG Takeaways from the Braze Inspiration Guide
The latest guide from Braze is a BIG opportunity for marketers to up their game! With dozens of in-market examples and easy to implement tactics, marketers will be able to drive customer engagement in every step of their journey.
Digital Marketing
Universal Data Activation Expanded: More Access, Better Experiences
Universal Data Activation allows marketers to access data any time, anywhere. In Movable Ink's latest product release, marketers now have an even greater variety of integrations to choose from to maximize their martech stack.
Data & Technology
Does AI Bring a Human Touch to Your Marketing Campaigns?
AI powered personalization is what marketers need to add that human touch to their campaigns. By using AI to deploy relevant content and streamline workflows, marketers get the time and resources they need to engage customers.
AI Personalization
Don’t Break Up With Batch and Blasts: Personalize Them
Batch and blast emails are associated with generic campaigns. But don't discard batched email programs quite yet. By using AI powered personalization, marketers can now personalize every batch and blast campaign to engage all customers.
AI Personalization
How Oracle Red Bull Racing Speeds Up Optimization
Oracle Red Bull Racing optimized their messaging in a matter of months using a data-driven approach. Discover how they raced to the top of their marketing game by transforming their campaigns with automated personalization.
Digital Marketing
Optimize Your Marketing Performance With Efficient Email Creation
Want to unleash your efficiency and creativity in the email production process? By using smart tools and integrations, such as Movable Ink and Stensul, marketers can embrace both to generate their best campaigns yet.
Digital Marketing
How Tide Powers Their Member Personalization Journey
Tide supports their members from beginning to end using automated personalization. Discover how they scaled up their efficiency and content with the power of Movable Ink, and where they’re headed to next.
Digital Marketing
Takeaways from Connect the Data Dots: Bridging Integrated Customer Data
Data-driven martech solutions will simplify the personalization process with powerful results. Read the key takeaways from our recent panel to connect all of your data into a seamless marketing experience.
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.
