Did you know that when Sesame Street’s lovable Big Bird sings “one of these things is not like the others” he is actually describing a very compelling and well-researched phenomenon? Continue reading
September 25, 2017
September 21, 2017
The State of Email Marketing Personalization in 2017: Your Email Personalization Questions Answered
At Movable Ink, there’s nothing we love more than seeing brands embrace new email technologies and achieving big things as a result. Continue reading
September 20, 2017
How Lastminute.com.au Boosted Demand with Intelligent Content
For travel marketers, timing is everything. Not only are customers always on the go, prices and inventory on flights and hotels are always changing. Continue reading
September 18, 2017
Calling All Content Creators: Here are 10 Ways to Maximize Your Motivation
Some days, even when a deadline is looming and the boss is getting restless, motivation seems impossible. Continue reading
September 14, 2017
Think Summit 2017 Recap: Content, Case Studies, and Cookie Dough Shots
For email marketers, Think Summit is a one-of-a-kind event. It brings together thought leaders, innovative brands, and plenty of forward-thinking #EmailGeeks. Continue reading
September 12, 2017
Email Spotlight: Pinnacle
Live polling is one of the best ways to drive engagement and gather intel on your customers. Pair your live poll with a hot and timely topic, and you’ve got a recipe for a killer campaign. Continue reading
September 11, 2017
Calling All Email Marketers: Here’s Everything You Need to Know About GDPR
Is May 25, 2018 a big day in your life? Continue reading
September 7, 2017
[Webinar] The State of Email Marketing Personalization in 2017
Email marketing personalization is an incredibly powerful force in persuading your customers to take action. Continue reading
September 6, 2017
2018 Email Marketing Forecast: Data, Micro-Moments, and Intelligence
What will email marketing look like next year? We think it will be more data-driven, it will increasingly hone in on micro-moments and that content will be smarter than ever. Here’s a deeper dive into those predictions: Continue reading
September 5, 2017
[Case Study] How Yard House Helped Guests Find Their Favorite Beers with a Localized Email Campaign
Imagine receiving an email letting you know that your favorite seasonal craft brew just became available at one of your favorite local restaurants. You’d be pretty excited, right? Continue reading