Magenta Friday is a workshop tailor-made for marketers ready to crush their goals and create industry-leading marketing experiences. Seven marketing visionaries took to the (virtual) stage with sessions you don't want to miss.
Reduce, Reuse, Recycle: How Marketers Can Prepare for the Unknown
With changing customers preferences and shifting global circumstances, marketers always need to act fast. With a reduce, reuse, recycle approach, marketers can both boost efficiency and be prepared to react quickly to new business demands.
Martech has been abuzz about the newest iterations of AI, but the solution is actually not wholly new to most marketers. Learn how AI is already incorporated into daily workflows, along with key ways to use the tool for common pain points.
Featured Post
5 Quick-Wins for Mother’s and Father’s Day Campaigns
Mother’s and Father’s Day is approaching in the USA, making it prime time for marketers to start brainstorming. Get valuable inspo from brands like Aveda, Hair Cuttery, and to see how they enhance their Mother’s and Father’s Day campaigns.
Featured Post
The State of Streaming Services: Trends, Predictions, and Key Strategies
Streaming services are dominating customers’ attention, but their loyalty remains divided. Discover the trends that are affecting streaming services today, and gain key strategies and campaign inspiration you’ll need to succeed.
Digital Marketing
Up Your Marketing Luck: Gamification Tactics From Winning Brands
Every holiday offers marketers another special opportunity to engage their customers. Discover how brands like Minnesota Timberwolves, Dunkin’, Origins, and more use quick-win gamification tactics to drive extra engagement every holiday.
Digital Marketing
Why Email Marketers Need Templatization
When emails take an average of 2 weeks to complete, marketers know that something has got to change. Discover how templatization can unlock greater efficiency all while driving fresh, engaging content your customers love.
Digital Marketing
Three Tips to Navigate the Generative AI Buzz
Generative AI has changed the game in martech. But while the solution is a valuable asset in marketers’ tech lineup, it’s not a one-size-fits-all solution. Read the blog to discern between the hype and reality of Generative AI.
AI Personalization
6 Ways to Craft Revenue-Driving Campaigns
When push comes to shove, revenue is the most important benchmark of success for marketers. Discover six campaign types that are crafted to lift revenue, and how global brands are already using them to drive success.
Digital Marketing
4 Ways to Perfect Your Welcome Series
Learn four simple, effective ways you can enhance your welcome series campaigns. From efficiency gains to data-driven tools, these techniques will help you make the most of every onboarding message and drive lasting loyalty.
Digital Marketing
A Match Made in the Clouds For Content Personalization Excellence
Introducing Movable Ink’s newest integrations with Salesforce Marketing, Data, and Commerce Clouds. With this integration, make the most of your marketing efforts by leveraging Salesforce data to generate 1:1 personalized experiences. ...
Data & Technology
Super Bowl Marketing Hall of Fame: Most Memorable Campaigns
This year's Super Bowl showcased inventive marketing strategies, new AI trends, strategic partnerships, and real-time data to create memorable campaigns that resonated with a wide audience, spanning game enthusiasts to pop culture fans.
Digital Marketing
Next-Gen Marketing: Building a Tech Stack for 2024 and Beyond
Tech stacks are the powerhouse of any engaging marketing experience, making its optimization critical to long-term success. Discover how to avoid common challenges and what components to look for when building your own tech stack.
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.