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Movable Ink

Movable Ink Powers 4 Award-Winning Campaigns in the Marketer Quarterly Email Marketing Awards

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It’s no secret that Movable Ink helps hundreds of innovative brands deliver amazing experiences with email. And once in a while, the most exceptional contextual email campaigns garner recognition from the larger marketing community. 

We’re excited to announce that four Movable Ink clients – Palace Sports and Entertainment (Detroit Pistons), Gap, Inc., Hipmunk and HotelTonight – have been spotlighted in the Marketer Quarterly Email Marketing Awards.

Here are the awards that each took home:

  • Most Innovative Email – Entertainment: Palace Sports & Entertainment (Detroit Pistons): Using live content, the Detroit Pistons sent an email that displayed live game scores and post-game traffic updates. Check it out here.
  • Best Use of Social Marketing in Email: Gap, Inc.: The Gap dramatically reduced their email production time with contextual email.
  • Best Offer: Travel: Hipmunk: Hipmunk streamlined their email workflow using real-time data.
  • Most Innovative Email – Travel: HotelTonight: HotelTonight created a relevant email experience using location personalization and past search behavior.

“There’s a prevailing narrative that consumers increasingly want to unsubscribe and avoid all marketing emails, but the campaigns and tangible results highlighted here tell a very different story,” said Vivek Sharma, CEO of Movable Ink. “It’s exciting to play a behind-the-scenes role with brands that are succeeding with email by using technology to streamline their processes and most importantly – provide their customers with great value and experiences in the inbox.”

Want to learn more about the Marketer Quarterly Email Marketing Awards? Check out issue 12 of the Marketer Quarterly here.

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