Eddie Bauer Partners with Movable Ink to Create 1:1 Customer Experiences

It’s no secret that Movable Ink works with some of the most innovative companies in the world.

We are now proud to announce that Eddie Bauer, the leading outdoor brand has chosen Movable Ink for its platform that generates data-activated, contextually relevant creative at the time of engagement across email, mobile and web.

This relationship underscores Eddie Bauer’s focus on driving marketing agility and delivering customer-centric shopping experiences.

“As retailers continue to navigate COVID into recovery and reopening, providing superior experiences — both digital and in-store — is paramount to long-term customer trust and retention,” said Julio Lopez, Director of Client Strategy, Retail Practice Lead at Movable Ink.

“With information constantly changing, it’s critical for brands to be able to update content in real time at the moment a customer engages. It’s a privilege to be connected with a storied, forward-looking retail brand like Eddie Bauer and to play a core role in their next-level personalization, customer experience and overarching digital transformation initiatives.”

To learn more about the partnership, read our press release.