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With Thanksgiving, Black Friday, and Cyber Monday behind us, and Christmas still ahead of us, now is a very good time to check in on how 2018 holiday spending is trending. So, we teamed up with BounceX to recap the biggest takeaways from Black Friday 2018.
Now that the dust has settled from Cyber Week 2018, we can take a look back on some the most impressive shopping stats of the season thus far. Continue reading
Marketers have plenty of reasons to invest in their rewards program: your rewards members are your biggest fans and brand advocates, and a good rewards program can boost the lifetime value of your customers. But are you also using emails to deliver the highly personalized messages your most loyal customers crave?
When you incorporate user-generated content in emails, you can get your audience involved and inspired and shave precious hours off of your production time. So, Liz Tashik, our Associate Account Director, teamed up with our friends over at Curalate to share her best UGC advice in a webinar. Continue reading