Category Archives: Lookbooks

The Inkredible 5: FanDuel

How do you create a season wrap-up email that your fans enjoy? Check out how FanDuel created a recap that was personalized for each of the million users who participated in FanDuel contests throughout basketball season.

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The Inkredible 5: NEXT

How do you compete in an ever-crowded inbox? Check out how NEXT created a campaign that showcased their latest Marvel products in real-time as they were released leading up to Avengers: End Game.

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The Inkredible 5: NBC Sports

How do keep your fans engaged throughout the playoffs? Check out how NBC Sports elevated their newsletter by incorporating multiple real-time elements (all without putting a strain on production).

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[Lookbook] Inkredible 5: Summer 2019

As digital marketers, we know that visual is the language that moves people. According to eMarketer, 66.5% of marketers are investing more in visual content in 2019 than they did in 2018. Incorporating personalized visuals into campaigns is a powerful way to connect with customers, and Movable Ink is celebrating 5 innovative campaigns that have done exactly that.

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The Inkredible 5: Rite Aid

How do you send customers personalized offers at scale? Check out how Rite Aid created a fully automated email experience that allowed customers to clip personalized coupons directly to their wellness+ card in the latest edition of the Inkredible 5.

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