Category Archives: Email News

Weekend Reading: The “Coolest” Social Network & Instagram’s API

 Happy Friday!

At Movable Ink, it’s been another busy one. This week, we released Inkredible5, Spring Edition, to showcase five great emails that are making use of our contextual marketing platform. We also talked about the importance of API integrations for email and analyzed the research from Google about this thing called “micro-moments.”

This week, Instagram announced some major advertising initiatives and that included making API integrations available to a roster of partners. Read about that and more in this weekend’s reading:

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Weekend Reading: Only 50% of Email Marketers Like Their ESPs

Happy Friday! It’s been another busy week at Movable Ink. We recently published our guide, “10 Responsive Design Hacks” to help email marketers find a straightforward resource when they’re working on designing responsive emails that look great on mobile devices.

We’re also prepping three great pieces on the UK email market: an infographic about the state of mobile commerce in the UK, a research report about the state of email and device preferences, and a UK-specific Inkredible 5 lookbook.

Email has very much been in the spotlight recently. VentureBeat discussed how many brands are challenged when it comes to finding an ESP that meets all their needs and eMarketer published a new survey about the leading challenges in 2015.

Here’s a breakdown of those stories and more for your weekend reading:

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