In recent years, financial services institutions have made significant investments in digital transformation. However, despite the nearly $5 trillion made in overall investments, only 19% of consumers report improved experiences. So what’s going on?
October 31st is creeping up, and it’s anything but hocus pocus for the retail industry. Halloween sets the tone for the winter holidays – indicating how retail sales will fare from Thanksgiving to the New Year.
How do you create an email experience that’s relevant to your customers whenever they open it? L’Occitane knows just how much beauty rituals can vary. Check out how they recommended relevant skincare rituals based on local conditions at the moment of open in the latest edition of the Inkredible 5.
Let’s take a look at some of our best blog moments from 2018. Continue reading
With Thanksgiving, Black Friday, and Cyber Monday behind us, and Christmas still ahead of us, now is a very good time to check in on how 2018 holiday spending is trending. So, we teamed up with BounceX to recap the biggest takeaways from Black Friday 2018.
Now that the dust has settled from Cyber Week 2018, we can take a look back on some the most impressive shopping stats of the season thus far. Continue reading
Martech as we know it has reached a turning point. Investments aren’t paying off like they used to. Marketers are spending more on martech, but only 28% of them feel they are keeping up with the overall growth of the martech landscape. Continue reading
Augmented reality is becoming so much more than just a party trick. Now that the Pokémon Go phase is (mostly) behind us, marketers are starting to delve into practical ways to use AR to increase engagement and reach their goals. Continue reading
When it comes to marketing, consistency is key. You want your brand to be immediately recognizable each time a consumer comes into contact with your brand. Continue reading
Calling all marketers! Now’s the time to start planning your holiday campaigns. And if you’re looking to level-up your Black Friday, Cyber Monday, and other holiday content, we have just the video for you. Continue reading