The business of beauty is currently valued at $532 billion, and that number is only growing. 

The industry has undergone a bit of metamorphosis in recent years. We’ve witnessed the explosion of direct-to-consumer brands, like Glossier and Kylie Cosmetics. Beauty influencers have become household names. And there’s been a huge push for inclusivity, sustainability, and transparency.

We have the honor of working with some incredible clients. So, when Think Summit plans were in the mix, we knew it was the perfect opportunity to recognize some of our all-stars with the Inkredible Marketer Awards.

By now, we’ve heard all the benefits of cross-channel marketing: most notably, 73% of consumers shop on multiple channels, and brands with cross-channel strategies achieve 30% more in customer lifetime value.

Ring the bells! The holiday season is approaching and shoppers are getting ready to hit the stores. Research from Blackhawk Network found that 28% of shoppers said they plan on visiting physical stores more often this year than they did in 2018. 

Fall is nearly here, and we all know what that means: cooler weather, pumpkin spice everything, and football. 

It’s that time of year again: Kids are headed back to school, families are in a frenzy for supplies, and retail is undergoing its second-most lucrative period of the year.

The vast majority of consumers trust banks to keep their money safe. However, people are still wary of forming deeper levels of connection with financial institutions.

The vast majority of marketers in the financial services space upped their digital spend this year, but many are not using those budgets to develop effective strategies. Only 48% of those surveyed in an Econsultancy and Adobe study said their company has a well-designed user journey that facilitates clear communication and seamless transactions. 

Financial services marketers, this month is about you. We’re showing you how Movable Ink can help you unlock your customer data and deliver visually compelling experiences.

As the number of global internet users rises, language and cultural differences remain as stumbling blocks to communicating across borders. And since nearly 6 in 10 international marketers don’t have support in all the markets in which they operate, there needs to be an efficient solution to help them localize.