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Movable Ink

[Case Study] How Lenovo Lifted Revenue by 26% and Cut Their Production Time in Half with Movable Ink

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With the help of Movable Ink, Lenovo elevated their email program with relevant and on-brand experiences, all while dramatically reducing their production time.

Movable Ink has allowed us to become more strategic in our campaigns. Before, it was difficult to even get a campaign out the door. Now, we can experiment with different offer types and product categories so we can see which creative resonates best with our audiences.

Ashley Morse
Email Marketing Automation Lead, North America eCommerce at Lenovo

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