Author Archives: Carine Alexis

Critical Messaging App Now Available At No Cost

To the members of the Movable Ink community,

The past few weeks have brought unprecedented challenges to all of our communities and families, so above everything else, I hope this email finds you healthy and safe. 

All of us at Movable Ink have been focused on supporting our clients as they shift to working from home, face significant impacts to their industries and have the difficult task of managing essential and fluid communications programs. 

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Meet our Mobile Partners: Braze

Here at Movable Ink, we invest in a world-class partnership program to help our clients make the most of their martech stacks and upgrade their cross-channel experiences.

This week, we’re celebrating our mobile launch by featuring our mobile partners. Today, we’re learning more about Matt McRoberts, SVP of Global Alliances at Braze. You can learn more about our integration with Braze and browse our extensive partner ecosystem of out-of-the-box integrations in the Movable Ink Exchange.

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Meet our Mobile Partners: Airship

Here at Movable Ink, we invest in a world-class partnership program to help our clients make the most of their martech stacks and upgrade their cross-channel experiences.

This week, we’re celebrating our mobile launch by featuring our mobile partners. Today, we’re learning more about Mike Herrick, SVP of Technology at Airship. You can learn more about our integration with Airship and browse our extensive partner ecosystem of out-of-the-box integrations in the Movable Ink Exchange.

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Meet our Mobile Partners: Upland Localytics

Here at Movable Ink, we invest in a world-class partnership program to help our clients make the most of their martech stacks and upgrade their cross-channel experiences.

This week, we’re celebrating our mobile launch by featuring our mobile partners, starting with Dorothy Murach, Senior Product Marketing Manager from Upland Localytics. You can learn more about our integration with Upland Localytics and browse our extensive partner ecosystem of out-of-the-box integrations in the Movable Ink Exchange.

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[Webinar Promo] The Journey to Meaningful Personalization with the Very Group

Today’s marketers have no shortage of customer data at their fingertips. Many organizations have invested heavily in both the data and the tools to increase personalization and maintain relevance to their customers. The challenge marketers face is in leveraging those tools and data sources to create highly personalized, visual and engaging customer experiences that can be delivered at scale.

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Financial Services Communications in the Age of Coronavirus

Effective critical communications start at the top, with senior leaders using email marketing as a means to share news about COVID-19, what they are doing to help, and also what consumers can do to stay safe and help others. But apart from the commonality of top-of-mind emails from the C-Suite, communications in the age of coronavirus should not be one-size-fits-all. 

The novel coronavirus is having a massive influence on the global economy and marketers need to be able to respond and adapt to a quickly changing landscape. That’s why Movable Ink’s Client Strategy team is sharing industry-specific tactics that financial services brands can employ to maintain transparency and keep customers at the core of their critical communications.

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Movable Ink Extends Personalized Visual Experiences to Mobile App Messages

In 2010, Movable Ink pioneered the technology for generating personalized visual experiences for every consumer at the moment of engagement. In the ten years since then, our team has been able to partner with marketers from the world’s most beloved brands to automate the production of personalized creative based on any type of data across email, and websites. Now, we’re proud to announce our official expansion into mobile, a critical part of the overall consumer experience.

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Technology Communications in the Age of Coronavirus

Effective critical communications start at the top, with senior leaders using email marketing as a means to share news about COVID-19, what they are doing to help, and also what consumers can do to stay safe and help others. But apart from the commonality of top-of-mind emails from the C-Suite, communications in the age of coronavirus should not be one-size-fits-all. 

The novel coronavirus is having a massive influence on the global economy and marketers need to be able to respond and adapt to a quickly changing landscape. That’s why Movable Ink’s client strategy team is sharing industry-specific tactics that technology brands can employ to maintain transparency and keep customers at the core of their critical communications.

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Travel Communications in the Age of Coronavirus

Effective critical communications start at the top, with senior leaders using email marketing as a means to share news about COVID-19, what they are doing to help, and also what consumers can do to stay safe and help others. But apart from the commonality of top-of-mind emails from the C-Suite, communications in the age of coronavirus should not be one-size-fits-all. 

The novel coronavirus is having a massive influence on the global economy and retail marketers need to be able to respond and adapt to a quickly changing landscape. That’s why Movable Ink’s client strategy team is sharing industry-specific tactics that travel marketers can employ to maintain transparency and keep customers at the core of their critical communications.

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